www.randymaclean.com Randy MacLean

About Randy MacLean

Randy MacLean

Randy MacLean is the founder of WayPoint Analytics, the inventor of Quantum Costing, and the creator of the WayPoint system. His company provides analytical and advisory services to companies that have become profit-leaders in distribution.

The WayPoint system calculates detailed costs for every aspect of distribution industry clients, so they have precise knowledge of activities that make or lose money and why. With these insights, the companies identify and focus on the markets, customers, products and processes best for the bottom line.

An expert on profit-driving best practices and with a broad range of analytics-driven solutions to difficult profit challenges, Randy speaks, writes and advises executive teams across North America. His clients routinely outperform their peers and their markets.

Randy has founded a dozen companies and two conferences, is a best-selling author, and has been presented numerous corporate and industry awards.

Randy is a skilled shooter, an NRA-certified Instructor, and a reasonably good ballroom dancer. A native of Canada, he's resided in Scottsdale Arizona with his wife and dogs for more than 25 years.

The 7 Areas That Need Your Focus (brief)

6/2/2021

The 3rd of 3 lists defining the markers of Distribution companies outpacing their peers.

The 6 Attributes of Super-Profit Companies (brief)

5/26/2021

The 2nd of 3 lists defining the markers of Distribution companies outpacing their peers.

The 5 things customers want (brief)

5/19/2021

The 1st of 3 lists defining the markers of Distribution companies outpacing their peers.

Customer Segmentation

5/13/2019

With the right segmentation you can define customer service levels, delivering high service levels to the accounts that need and can afford it. You can set price levels appropriate customers needing every level of support from "no frills" to "gold-plated". You can focus your sales efforts precisely — working to acquire new customers that perfectly fit your strategy and deliver increased profitability through optimally-efficient logistical relationships.

New Money – How to Analyze & Boost Profit from Delivery

5/6/2019

Fleet and delivery operations are a frequently overlooked opportunity to add much more profit to your bottom line. In fact, every dollar you save or charge is just as beneficial as $25 in new sales. No wonder today's top companies are using surprising new methods to measure and optimize fleet costs, and implementing advanced analytics to set pricing and policies for deliveries. New ideas and new tools are shaping customer choices, and increase competitiveness. This video shares what we've learned from hundreds of the best companies across more than a decade of strategic planning and on-the-ground tactics that have generated millions in new profits.

webinar: How Distributors Can Double Their Rebate Income

4/29/2019

Rebates have grown tremendously as a percentage of the bottom line of distributors over the course of the last 3 years. In fact, in most instances, they now account for more than half of the year-end profit. In this 30-minute session lead by Randy MacLean, founder of WayPoint Analytics, you'll gain insights on how: rebates are impacting your true line-item profitability to leverage your existing agreements real-world product mix add-up

Novelties and New Core

4/22/2019

We've added exciting new capabilities to the waypoint user interface. In this video we show you all the newly added features that will increase ease of use in the WayPoint program for a more convenient experience.

WayPoint Presentation

9/1/2018

In this session, Randy MacLean walks you through the newest and most effective analytics for profit management. Using these metrics, companies produce record-breaking profit rates and growth. In just 17 minutes, he covers the hidden dynamics that are adversely influencing profit rates, suggests the not-so-obvious solutions executives are using to address them, and shows how WayPoint measures and reports on them. You'll see the only reports available that give company executives the ability measure, monitor and manage the real drivers of company profit.

How Money is Made in Wholesale Distribution

8/9/2018

Randy MacLean shares his analysis of over $65B of distribution business to help others shed incorrect assumptions about how to make money. Businesses that have stellar results have been able to understand profit dynamics and move the profit needle not just by five or ten percent, but by doubling or tripling the bottom line over their competitors.

You've Lost Your Biggest Account – Now What?

2/20/2018

Everyone eventually faces the loss of a significant account. Sometimes it's one that represents such a large share of business, that "normal" operations are no longer possible. How you handle the situation will determine whether it's an unpleasant blip, or a near death emergency. This video shows what to do to keep your ship from afloat when the inevitable happens.

Profit-Driven Customer Service

2/13/2018

There's a strategy that sets apart the companies with astronomical profit rates from everyone else. These amazing companies have profit rates not double, but six to eight times those of their competitors! They all utilize the same strategy for driving the highest-possible profit rates, the greatest cash-flow, and the fastest growth. In this video, I'll share the strategy, and how you can get started implementing it.

Maximizing Account Potential through Segmentation

10/4/2017

Effective account segmentation dictates how your sales force interacts with your clients and customers and informs the types of policies and procedure you use to service different types of customers. Segmentation is a convenient and efficient way to streamline customer management, rather than servicing each individually and uniquely.